Sunday, October 16, 2011

Rich Media This Week















Where: MSN India Home Page  
What: Rich Media OTP
When: 11.10.2011
Client: Monster.com



Where:Youtube Home Page
What: Billboard Expanded
When: 11.10.2011
Client: Axe



















Where:Yahoo! India Home Page
What: Takeover
When: 12.10.2011
Client: Azaan (The Movie)






















Where: Sify Home Page  
What: Home Page pre-loader
When: 12.10.2011
Client: Gillette (P&G)





















Where: NDTV Home Page
What: Home Page Pushdown
When: 12.10.2011
Client: Mahindra XUV





















Where: Youtube Home Page  
What: Rich Media Pushdown
When: 15.10.2011
Client: Dell



The Youtube Axe rendition was high on impact but my favorite this week was the Yahoo! India Home Page takeover for the Azaan movie. The screenshot above doesn't  do justice to the ad, but it was a great execution that used the content areas of the Yahoo! Home Page interestingly while commucating the movie USPs.
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