The
New Vista D90 full screen takeover on MSN India on the 30th January was
just superb! The rich media concept was an extension to
the TV commercial and all-up campaign and left an impression. Check out a video
I recorded. TATA Motors executed a takeover on Yahoo! India later in the week, but it was not half as impactful.
Here are a couple of international executions I loved this past week.
The Mercedes-Benz video wallpaper with pushdown on MSN Italy’s Home Page was brilliant and H&R Blocks’ expando on MSN US Home Page was fun and expertly used the brand elements and videos.
Here are a couple of international executions I loved this past week.
The Mercedes-Benz video wallpaper with pushdown on MSN Italy’s Home Page was brilliant and H&R Blocks’ expando on MSN US Home Page was fun and expertly used the brand elements and videos.
