About

Powering Brands brings together interesting digital campaigns, creative solutions and rich media from across the world, especially India.

Digital campaigns are a key to driving user engagement & interactivity for brands and this blog attempts to profile all kinds of work being executed in this domain.

If you come across a great digital campaign that you want profiled, feel free to contact me at poweringbrands@gmail.com

Frequently, I also share insights on surviving the corporate life from my own (what is now a decade and a half long) professional journey across start-ups and MNCs. So read on and let me know what you think! 


All opinions shared on this blog are personal. 

Pritha Bhattacharya

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